There are several reasons for giving your audience a discount on the product they want to purchase. You might want to give a target group a certain discount as part of a marketing campaign, or maybe you are just starting and want to make the product really attractive and grow your audience.
The easiest way to apply a discount is using the coupon code functionality in your Stripe account.
If you want to give access to your content without taking payment method details, or give access to secret products then it is better to use the Access Code Feature on your CMS Dashboard
Before you start
Make sure you have a Stripe account connected to your SupaPass app. Once you have them connected follow these steps:
Login to Stripe
From the left menu, click 'Product Catalog' and then navigate to 'Coupons' tab.
Above the table of coupons, on the right hand side click the 'New' button.
Give the coupon a name. This name will show on a customer's receipt or invoice, show make sure its a clear description and remember that it is customer facing.
The ID is what will be used as the redeemable coupon code. So this is what your customer will have to enter at the payment cart when asked for a code. You have two options here:
Leave it blank - Stripe will generate a random ID for you to use as the redeemable coupon code.
Create your own - This is usually applicable if the code is part of your marketing strategy (e.g. a Black Friday deal coupon code could be 'BFRIDAY10' to indicate 10 % discount) or you name it closely related to the name you gave it in step 4.
Important
The Stripe ID is the value your user will enter for the coupon. This value is case sensitive, too!
Next, select the type of discount - percentage or fixed.
Percentage - e.g. if your subscription price is 10$ a month and you offer a 10 % discount it will discount 1$ , so customer pays 9$
Fixed amount - e.g. if your subscription price is 10$ a month and you offer a fixed amount of 5$, so customer pays 5$
The coupon applies to all your products by default unless you choose to 'Apply to specific products'. Please check out this article to set this up correctly.
Set a duration for the coupon. 'Forever' will apply the coupon to every bill, or you can set the coupon to only apply just once or to a certain number of months.
Choose to set any limitations on your coupons such as a limit on the number of times the coupon can be used.