Adding subscriber information
The new subscription zap is primarily intended to update custom properties in your CRM which can then be used to segment campaigns based on these custom properties or tags. For example you can segment by which product they are subscribed to.
Trigger: New Subscription
Create a new Zap.
Select SupaPass as the Trigger and choose the event 'New Subscription'.
Give the Zap an appropriate name such as 'New SupaPass subscription in Klaviyo'.
Choose whether to receive historic data. We recommend choosing 'false' if you have existing users and importing them via csv first.
Continue and test the Zap.
Action: Find a Subscriber in Klaviyo
Create an action and select 'Klaviyo', choose the event 'Find a subscriber'.
Select the List you want to search. If you're updating multiple lists from SupaPass you will need to duplicate this zap for each list.
Match the email field to the SupaPass email data insert.
Leave the 'Create Klaviyo Subscriber if it doesn’t exist yet?' unticked, then click Test and Continue.
Action: Update subscriber in Klaviyo
Add another Klaviyo action and select the 'Update Subscriber' event.
In the Action section, click into the Subscriber box, then click 'Custom'. Under the dropdown for the previous Klaviyo action you can select the ID.
Scroll down to the bottom of this section that contains Custom Properties. In this section you can add any of the Custom Properties sent through from the SupaPass Trigger, just make sure you add a new property for each one. For example you could add the product they're subscribed to, which coupons they've used and the Payment provider used (S = Stripe, A = Apple, G = Google).
Click Continue, then Test, then Publish.